While you’ll want your accountant to have their head in the Cloud you’ll also want them to have their feet on the ground

Blog image

The pace of innovation in industry is accelerating so rapidly that breakthroughs in emerging technologies are transforming our world and seemingly at breakneck speed.

No more so than in the world of accountancy. Perhaps surprisingly to some, where the perception of our sector is at times deemed to be a little slow off the mark. Yet, when it comes to embracing technology, the reality is quite the opposite.

Accounting services and the Cloud have become inseparable for several years now and profitable for most businesses.

Automation has been transforming the accounting industry and benefiting our clients way before the word was common business parlance. And this trend is only going to continue throughout 2023 and beyond. With the help of automation and indeed AI, accountants can streamline repetitive and time-consuming tasks such as data entry, reconciliations, and report generation.

It may have started single-mindedly with accounting systems hosted on the Cloud, where multiple companies gained the ease of accessing their digitally hosted system anytime and from any place, but now this has evolved to more tailored systems software where unique data can be analysed to better assist in forecasting, for example.

Yet, this should not of course be at the expense of accounting expertise. At GSM we've embraced technology and struck the optimum balance for the benefit of clients through our firm's offering, where the cream of accountancy skills and business advisory services have risen to the top, as the more rudimentary accounting services become more automated.

Notwithstanding this, our sector specialisms have kept our feet on the ground, where we intimately know the nuances of the sectors we've served so well for over 100 years and have not only adapted to increase the efficiency and value of the accounting function for each of our clients, but now daily guide and influence how such technology is embedded in their financial infrastructure and used for their future success.

Contact us today to hear more on 020 7935 3793